I think that we all know that you do not crave fresh baked apple pie as much just reading or thought about it as we do when we smell a hot pie that is just coming out of the oven. This should give us some hint that our nose and our appetite to eat are connected. Ever go from 'I need to eat' to 'I have to have whatever that is' just by entering a kitchen?Almost everyone has, but investigators used this well known fact to come up with a reason to solving the dilemma that plagues so many of us, how to stop sugar cravings.

Who would finally put these pieces together? Doctor V Ruth Pinney. It is current medical understanding that there are 12 major nerves that run from your brain to the rest of your body. Eleven are connected to the brain stem, but one of them is connected to the frontal cortex, not the brain stem. The frontal cortex is the sector of your brain that is responsible for your highest brain capacity and you sense of smell. This is the part of the brain we are attempting to shield with helmets when we ride a bike and is the area sensitized by the Stop Sugar Cravings product.

Why does the sense of smell call for its own area of the brain with the most ability to process confused details? If the brain stem is competent enough for our complex optic nerves that give use our sight, then why not the nose? Dr. Pinney was mesmerized and it made her want to dig deeper into this puzzle. She opened not only her company, but a investigative lab to further study the roll of smell.

What she discovered is nothing short of a revelation for those suffering with a sweet tooth. Stop Sugar Cravings is a formula that you apply under your nose and it certainly stops your brain's desire to have sweets, in particular sugar. NOXO Sweets Control was used in independent clinical trials and within 4 weeks individuals lost weight and stopped craving sugar candy.

Eventually a fast, agreeable way to check your sweet tooth with no side effects. Merely tuck it in your purse like it is lip balm and you can apply any time as needed. Very beneficial for the car or your office desk to fight off desires for the treats your co-worker brought in or the fast food treats your friends get. NOXO gives you back your will power to resist sweets.